October 24, 2009
Does this title excite you? You were always planning to choose a profession but just couldn’t figure out what, when you noticed an ad stating, “Become A Professional Writer In 10 Days, Guaranteed Income.”
Most people are naïve or should I say lazy and look for an easy way out. Common misconception that lingers in an average individual’s mindset is that if you can read, write and speak a language, then anyone can be a writer.
Trust me; I have come across many such souls in social gatherings. The moment, I introduce myself and my profession, someone will always say, “Hey, I also write. I am thinking of getting published but I don’t get the time.” Other times, a sniggering remark like “Is writing really a profession or a hobby?” can really turn a meek person like me into a raging bull.
Writing is not displaying words and sentences with punctuations. It is a skill and a refined one. You write to evoke emotions, paint an image in the readers mind, uplift his mood and transport him to the world you want him to see. A true writer is a person who hypnotizes the reader to do exactly what he wants him to do, turn on to the next page. Not everyone can do this with ease. Creativity is the main ingredient that holds the writer and reader together. Empty words and proper grammar cannot churn out the same feelings.
Writing is a feeling. An energy that is emitted through a writer’s creative words that mesmerizes those who pay attention to it. Can everyone do it?
10 Reasons Why Creative Freelance Writing Is Not For Everyone:
1) A freelance writer works alone. Many people cannot live in solitude. They miss talking, chatting up colleagues while at work.
2) A freelance writer is a self motivator. He/she knows that there is no one to help him/her but their own drive to succeed.
3) Most people are used to following instructions from superiors and seniors to begin their day.
4) Writers involved in the freelancing, work round the clock to get a gig. Work and assignments don’t fall into their laps.
5) Writing competition is fierce. It is not about two colleagues who you have to compete with to win an appraisal session. A writer is competing with the global writing community across continents.
6) A true writer never gives up-once a writer, always a writer.
7) Excellent networking and communication skills form an integral part of a writer.
8) Marketing skill is an in-born trait of a writer.
9) A real writer shies away from blowing his/her trumpet. Most writers have their bios written by friends and family. Bragging is not in their genes.
10) Determination to finish writing a novel, getting it published, marketing it and watching it succeed requires patience, perseverance and tolerance which only writer can possess. He/she will fight till the end to make sure his/her book is a success.
It truly disturbs me when people treat writing as a silly job. Writing profession requires skill, creativity, right mindset and work ethics. So are you up for the challenge?
©Nayna, 2007-2009. All Rights Reserved.
September 6, 2009
We are all born in a competitive world. Whether we choose to be competitive or not is certainly not by choice. We are bound in the shackles of competitive economy without an escape plan.
Competitive business is a means of excelling but then we are cornered and the only way to achieve success is to move on to the next level of competitive strategy to defeat the competitive marketing of others. To remain the reigning king of this competitive industry there are various ways and means. One needs to constantly watch the global market, keep an eye on the marketing trends, and develop a competitive team to tackle every shortcomings.
The good side to being part of the competition is that you know your self-worth, earn respect for your abilities, a recognized leader to lead a global market and of course plenty of money and incentives.
But as a creative writer how will competition impact your life?
1) Many writers fear rejection and prefer to take a step back and think if they should really join in. Others may try but they are already convinced of their failure. As a result, their submission is not 100%. When there is a room for doubt then the rate of failure is definitely high.
2) Always remember if you are the best person for the job, then it is yours and no one can take it away from you. Many writers fail to meet the client’s expectations because of simple errors in typos, their cover letter is not well-written or at times the content is not exactly what is expected. So if you have covered all these tracks well, then your success rate is soaring high.
3) Competition makes writers stronger. It serves as a motivation to jumpstart a lagging writing career and to give up procrastination.
4) If you are worried about others all the time, then it is not competition that worries you but your lack of confidence in your own abilities.
Take a peek deep inside and write down what is troubling you. When you honestly confront your fears and shortcomings, then competition becomes child’s play.
Managing the competitive world becomes second nature if your goals are clear and well-defined. It could be an online business, freelance writing or selling products online. The marketing goals, strategies to set it up are valuable along with monitoring progress and reaping money, should be added in the plan of action. Living a satisfactory life in a high stake business environment is not easy but understanding the reality and your position in it, makes the difference.
©Nayna, 2007-2009. All Rights Reserved.
June 19, 2009
There are many ways to build a business online. The success and growth of any online business depends on a variety of factors. The key ingredient in a profitable business startup is its unique idea, the execution of the idea and promotion.
Marketing plays a key role in any business module and more so if it is an online business. Whether the business is selling household products, books and magazine or even copywriting skills, everything requires the right type of marketing to attract the potential customer and reader.
For any online business startup some amount of investment is needed. It could be in the form of buying a domain name, hiring people to do the designing of the website, logo designing, content writing and so on.
Many online businesses fail because they are unable to drive traffic to their website. Today new emerging websites follow SEO marketing techniques to direct traffic. Their website’s content is made rich by using creative inputs from SEO writers. Original content is extremely crucial for getting a valuable standing in the vast world of the internet. The following are some tips that will help to create a successful online business.
1) Focus on your business niche. This gives your business an individuality that separates it from the rest.
2) Setup bulletin board service.
3) Answer all email queries at the earliest.
4) Make sure the content of your website doesn’t offend anyone.
5) Avoid being biased or say anything negative about your competitors.
6) Join online communities that offer free downloads and extend those freebies to your customers.
7) Setup regular contests and offer prizes.
8) Maintain good rapport with your readers as they will then genuinely share the good and bad points about your products.
9) Make sure the website is always well managed and there are no broken links.
10) Join affiliate programs that match your business profile.
11) Create voting polls and questionnaires.
12) Join web rings that share similar products and business modules.
13) Setup a helpline in the form of a chat room where customers can interact and get solutions instantly. It could be simple things like tracking an order or discussing how to solve any software glitches.
14) Excellent service is always appreciated and word of mouth recommendation is great for any business.
15) Post recommendation letters of satisfied customers and readers. This will develop excellent credibility for your website.
16) Start a newsletter. This will inform the potential customer of your latest products and acts a sales pitch that guarantees repeat customers.
17) Place ads on other newsletters for more exposure.
18) Maintain a blog for direct interaction with subscribers.
19) Use well-written signature ad at the end of your email messages.
20) Stay focused on your business. Never lose hope and maintain a positive online image.
©Nayna, 2007-2009. All Rights Reserved.